To promote the safety features of the Passat 2012, Volkswagen created an untypical spot showing their car crashed, thing that any other company is afraid to do, and when they do, it’s a very cliche situation. The spot shows a typical teenager, who just crashed the dad’s car, scared about the situation. [...]
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Digital, Other Thoughts
London Philharmonic Orchestra playing Angry Birds
It’s so cool how some people can actually think different and create completely unexpected stuffs. Who would think, for example, that the London Philharmonic Orchestra would play the silly Angry Birds songs in an official presentation? Creativity involve risk. If you don’t take the chance, you’ll always stay behind your competitors. The conductor, [...]
Advertising, Other Thoughts
Carly’s Cafe – How an autist feels
After my first journey in Australia (2008/2009) I started to work for a company, in Brazil, which was specialised in Health Care of children with some kind of disability. It was tough in the beginning, due my lack of knowledge about the industry, but after some months I was even speaking some technical [...]
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Tom Veiga – Wave Project
One of the objectives of this website is to bring a bit of my Brazilian culture and thinking to Australia. This series of illustration created by Tom Veiga achieves exactly what I mean about my country. Alive colours showing our happiness to the world : )
Carsales shows our love for cars
I’ve seen some of the ads of this website running and never liked any. Anyway, I was affect by it and ended up buying my car through them. In this cliche but touching spot, the website celebrates the love people have regards their cars. It’s simple, you know how the [...]
Carly’s Cafe – How an autist feels
After my first journey in Australia (2008/2009) I started to work for a company, in Brazil, which was specialised in Health Care of children with some kind of disability. It was tough in the beginning, due my lack of knowledge about the industry, but after some months I was even speaking some technical [...]
Brazilian mayo prints a recipe on the receipt
In April and May creativity flow so much around the agencies of the world. Before anyone says it is fake, the Brazilian Ogilvy states that this action is currently running in a famous supermarket chain of the country. The action, made for Hellman’s (one of the biggest mayo brands in [...]